Email marketing automation

Let your emails always be there for your customers, so you don’t have to.

Let your emails run the show 24/7

So you can focus on more important things.

Whatever the occasion — your emails got your back

  • You be like “Welcome emails, abandoned cart reminders, limited offers, special events, personal offers… how am I supposed to find time to interact with my customers non-stop?”

    Selzy email automation tool be like “I got you”.

Show you care

Build deeper connections at every step.

Hello shaking hand emoji

Welcome new contacts

New contacts are the most active. Nurture them with special deals and exclusive content in an onboarding series of messages.

Nerd face emoji

React fast and smart

Send reminders about abandoned carts with a limited offer for higher conversion. Follow up on a purchase and ask to leave a review.

Selzy

Show up for special moments

Offer a personal discount for birthdays.Launch holiday countdown email campaigns for even more sales during the high season.

Templates to fit any occasion

We’ve already mapped out the steps for the most popular occasions for you to save time.

Starting a conversation

  • Welcome series
  • Reactivating old subscribers
  • Sending a thank-you gift for subscribing

Reminding and nurturing

  • Event reminders and countdowns
  • Birthday wishes
  • Hot deal announcements

How to create an email marketing automation?

1

Go to the Scenarios → Triggered tab from the main menu in your Selzy account.

2

Click New scenario.

3

Drag the right Trigger from the Triggers category onto the editor workspace and set it up.

4

Add steps to your campaign and attach the corresponding emails.

5

Save and launch your campaign — done!

For more details, check out our dedicated guide: How to create an omnichannel automation scenario?

Try it for free

Automate like a pro from the start

Email builder

Build professional-looking messages in no time with Selzy email builder.

Email templates

No need to reinvent the wheel. Choose one of 140+ Selzy expertly crafted email templates.

Segmentation

Use our segmentation tool to make sure your automated email sequence hits the target as close as possible.

Ready to send your first campaigns?

Get started for free. Scale up when you’re ready.

Try Selzy for free

icon fire Free Start your 14-day Trial and send up to 10,000 emails to 2,000 contacts 
START 14-DAY TRIAL

Free

Try our service and send up to 1,000 emails a month for free to 100 contacts
$0
/ month
Start for Free

Lite

A complete toolkit to jumpstart your email marketing
from
$0
/ month
0 0 / year
Start with Lite

Standard

icon fire Best deal
All core features, a deliverability boost, and lifetime access to the Email Marketing 101 course
from
$0
/ month
0 0 / year
Start with Standard

Enterprise

For 500k+ contacts:
dedicated manager, performance boost and more
Custom
Let's discuss your case!
Discover your price

50,000+ customers can't be wrong...

Selzy is the easiest way to start selling with email — but don’t just take our word for it.

Read our customers’ success stories and see what they have to say 👉

4.8/5
Based on 488 reviews
Product Hunt
G2 Momentum Leader award Fall 2024
G2 High Performer Small Business award Fall 2024
Capterra Best value award 2024
Capterra Shortlist award 2025
GetApp Category Leaders award 2025
Software Advice Front Runners award 2025

Get round-the-clock support via chat, email, and phone

5 mins average response time
95% of cases solved in 5 minutes
97% 👍️️️️️️ satisfaction rate

FAQ

Do I need coding skills to automate my messages?

With Selzy triggers, you can build automated scenarios easily — no coding skills required. For more complex setups, there are several additional options. If your platform supports webhooks, you can configure triggers without involving a developer. However, if webhooks are not available and you want to use API triggers to pass specific data into Selzy and personalize your automation, you’ll need a developer for the initial setup. Once everything is configured, you can build and manage scenarios on your own.

The complexity of the setup depends on you — specifically, on what kind of data you want to pass into Selzy and use in triggers. For more details, check out our dedicated guide: How to create an omnichannel automation scenario?

I want to create an automated email sequence. Where do I start?

You can check out our  article to create your first sequence in several easy steps. 

What type of business is email automation for?

Any online business can use automation to boost sales and take the routine off their sales managers’ shoulders.

Does automated email sequence always need to include more than one message?

One or several messages can be automated depending on your goal. If you just want to send a confirmation after a new customer has subscribed to a newsletter, you can automate your confirmation email. You can also go further and nurture new leads: you can automate a sequence of emails which will also include special deals and useful content.

Ready to try it yourself?

Click below to register and check your inbox for a confirmation email. Yep, that’s our automation doing its magic. You can, too. Try it 😉

Let’s do this
No credit card required. Access in one click.